stars.png Jan 30, 2020

ClosePlan provides a map for your reps as they apply (in our case) MEDDPICC to their sales opportunities while allowing me as the sales leader to be more effective in both coaching conversations as well as my forecasts. My forecast 1:1 calls have evolved from “storytime” to more fact- and data-based discussions.

Rich N

Vice President Sales


Highest Rated Customer Revenue Optimization Software by G2 Crowd


MEDDPIC Scorecard

  • Out of the Box MEDDIC, MEDDPIC, MEDDPICC templates to get you up and running fast.
  • Fully customizable.
  • Out of the Box dashboards.
  • Intuitive point, click, answer and score. Easy as 1, 2, 3
  • Keep Sales aligned with the sales processes unique to your company

MEDDPIC Influence Map

  • Create MEDDPIC based influence maps natively in Salesforce with easy-to-use drag and drop tools.
  • Visualize your Champion, Economic Buyer, Coach, Procurement, supporter, blockers,
  • Build relationships with the the people that matter.
  • Leverage your Salesforce contact records. Keep your data in Salesforce.

Optimize MEDDPIC Sales Processes

  • Guide your team through your MEDDPIC sales process and methodology.
  • Automated sales stage progression based on clearly defined exit criteria.
  • Report on everything.

Out of the Box MEDDPIC Based Forecast Reports

  • Surface MEDDPIC Data in your Revenue Reports
  • Visualize relationship alignment Champions, Economic Buyers, Procurement, Coach, etc…
  • Reduce time on forecast calls and create collaborated close plans.
  • Eliminate story time

MEDDPIC Definition


Metric – The economic benefits of your solution. What is the quantifiable economic gain and benefit of your solution.


Economic Buyer – The company’s economic buyer. The person who actually has the authority to make the decision and release the budget. The person who has decision control on the funds for the purchase.


Decision Criteria – The criteria the company uses to make the decision to purchase your solution. What is the criteria used by the company to make the purchasing decision and choose among the various options.


Decision Process – The process the company uses to make the decision. The process defined by the company to reach the purchase decision.


Paper Process – The paper process the company uses to process and sign the order.


Identify Pain – Actual pains that the company would require your solution to relieve. A customer must have a need or a pain before they pursue a solution.


Champion – Someone in the buying organization who has a vested interest in your success and acts on your behalf within their organization. A powerful & influential person, who is favorable to your solution.


MEDDPIC is a sales methodology based on qualification for complex, enterprise, Business to Business sales.

MEDDPIC is an acronym that stands for Metrics, Economic Buyer, Decision Criteria, Decision Process, Paper Process, Identify Pain, and Champion—used to qualify customers in the MEDDPIC sales process.

Users of MEDDPIC sales methodology believe qualified opportunities results in a better close rates and increased sales success. MEDDPIC is effective because it provides sales and sales leadership with the information to gain an accurate understanding of the health of an opportunity throughout the sales process.

As the sales process process progresses, MEDDPIC help your gauge key focus areas.

The most common proofpoint of MEDDPIC is increased win rates and increased revenue.


MEDDPIC, is the most commonly used Sales Qualification Methodology for Enterprise B2B Sales organizations and is applicable to most Enterprise Sales Processes. MEDDPIC is often referred to as MEDDPIC Checklist, MEDDPIC Scorecards MEDDPIC Sales Process.

MEDDPIC is a sales methodology based on qualification for complex enterprise Business to Business sales. MEDDPIC was created by Dick Dunkel and Jack Napoli at PTC corporation in the 1990’s.

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